KMID : 0371020110440060235
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Journal of Preventive Medicine and Public Health 2011 Volume.44 No. 6 p.235 ~ p.241
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Public Health Challenges of Electronic Cigarettes in South Korea
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Lee Sung-Kyu
Kimm Hee-Jin Yun Ji-Eun Jee Sun-Ha
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Abstract
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Electronic cigarettes (e-cigarrettes) were recently introduced and advertised as a smoking cession device in South Korea. As the social norm to quit smoking has gained hold in the country, the number of e-cigarette users is growing rapidly. This phenomenon should be urgently considered, because of the lack of research that has been conducted to examine the safety of e-cigarettes and its efficacy as a smoking cessation aid.
This paper raises several public health concerns on e-cigarettes in South Korea. Uncertain regulations of the government on e-cigarettes are contributing to an increase of e-cigarette users and allowing the e-cigarette industry to circumvent existing regulations. The aggressive marketing activity of this industry is also a core factor that is responsible for the rapid increase of e-cigarette use, in particular among the youth. Following the enforcement of tobacco control, some cigarette smokers may be encouraged to purchase e-cigarettes in order to circumvent the regulations, even though the dual use of e-cigarette and cigarette may be more harmful.
Until there is clear evidence of the e-cigarette¡¯s safety, it is recommended that the industry¡¯s marketing and promotional activities be banned and closely monitored, and public campaigns be initiated to educate the public regarding e-cigarettes.
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KEYWORD
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Electronic cigarettes, Electronic nicotine delivery systems, Tobacco
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